Policy & Cooperation Finland Triggering & Incentivising
picture on top: City of Lahti
The project concentrates on enabling and promoting sustainable urban mobility in Lahti, Finland. Among other measures, such as open mobility data platform and SUMP, the project develops a model for personal carbon trading on mobility and an application for the citizens that enables real-time tracking and visualisation of one’s mobility carbon footprint.
Lahti is the first city in the world to pilot an application with the personal carbon trading (PCT) logic behind. The CitiCAP application makes it possible to engage citizens and positively encourage them for making a change in their mobility behaviour. The basic idea of the application is the following: Every user will receive a carbon budget that will get spent based on their travel mode choices. By making more sustainable travel choices the user earns virtual euros that can be exchanged on a marketplace to city services, or discounts on local businesses. The mobility data platform opens up possibilities for new mobility service development.
Funded by the EU Urban Innovative Actions 2018-2020.
What is the mission of the project in a sentence?
To promote sustainable mobility through citizen engagement.
Where and when did the project start?
Lahti, Finland — January 2018.
Where is the project offered today?
The service has been piloted in Lahti. We share our learnings to fellow cities in order to encourage them to start developing their own personal carbon trade pilots.
To whom is this project aimed?
Our citizens.
What do you consider to be the most innovative aspects of your concept?
Definitely the personal carbon trading logic and the automatic mobility tracking technology.
What are the most important impacts of the project in terms of sustainability?
The CITICAP-app makes one’s mobility choices and carbon footprint on mobility visible. The educational value of the app is important.
Furthermore, we gather very valuable GIS data on the travel behaviour of our citizens that can further be used for transportation planning purposes. One of our research questions is whether using the app has an impact on one’s travel behaviour. Also, we conduct research on the motives to use the app. I definitely think these kinds of tools are useful for other cities as well.
Which aspects are particularly interesting from a design perspective?
The technology of three different companies has been integrated in the application – user interface, the mobility detection technology and the data platform, where all the personal carbon trade calculations are being made.
picture: City of Lahti
Do you also offer the service digitally?
We operate a fully paper-free service providing tools and platforms to all our partners, free of charge.
What are some interesting numbers about the project?
Autumn 2020:
3 000 app downloads – 200-500 active users/week.
What happens next? What are your goals?
To share our learnings, analyse our results and seek new possibilities for further research. What we also find very important is the fact that we have brought the discussion on personal carbon trade back to the table. Of course, there is a need for more research and critical evaluation of the feasibility of personal carbon trading in a wider and upscaled context. And we hope that there will be more pilots and projects that utilize the personal carbon trading approach.
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